The industry we operate in as a product photographer or packshot studio is becoming more competitive and more dynamic. This means a certain percentage of our time must be spent understanding how best to optimise and grow our businesses. At the heart of this concept is...
We often think that because someone is a professional, they have developed enough creativity and confidence to do their job. The reality is very different! As a professional photographer, working in any discipline including fashion and jewellery photography there will...
Today we are going to explore a slightly different aspect of lighting that doesn’t get mentioned as frequently, yet has some fantastic uses for product photographers or those working for a packshot studio. The lighting technique we’re exploring is rim lighting and how...
We live in such a diverse world full of dramatic scenery, bustling cityscapes and iconic wildlife that the appeal of shooting on location as a product photographer continues to grow. No matter whether you work in fashion, food or jewellery photography, finding that...
Working in the world of e-commerce photography, whether as an independent commercial photographer or as an employee for an e-commerce photography studio it is vital to have the confidence to ask for feedback. Product photography is about delivering those perfect...
For anyone getting into product photography, the “Rule of Thirds” will be one of the main methods you learn for understanding how to compose an image. It is quite possibly the most common theory within photography and as a packshot photographer, you will certainly...