One of the most basic editing tools available to a packshot photographer, or anyone working in e-commerce photography is cropping. Using the crop feature on software to change the size and shape of your image is a skill that everyone working in product photography...
Social media is part of a digital world that is constantly changing and evolving. A product photographer or packshot studio must live and breath this digital world in order to maximise their potential as a business. Where the challenge begins is making sure we...
Today’s article aims to answer a question that we know many a packshot photographer and packshot studio will have asked before. What exactly is focus breathing? We will touch on what this term means, why it happens and the ways to avoid it. So let’s dive into...
For anyone getting into product photography, the “Rule of Thirds” will be one of the main methods you learn for understanding how to compose an image. It is quite possibly the most common theory within photography and as a packshot photographer, you will certainly...
This article may seem to go against a lot of the advice out there for a product photographer, or any other type of commercial photographer. That is because softboxes are a fantastic source of lighting and we stand by that statement but we do believe there are...
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