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How Can I Improve My E-Commerce Photography Action Shots?

How Can I Improve My E-Commerce Photography Action Shots? For those of us who work within e-commerce photography studios or as freelance packshot photographers, the idea of action shots is not something that frequently comes up. However, there will be times when you...

What Are Easy Ways To Improve The Composition of My Shots As A Product Photographer?

A product photographer should always be searching for those improvements that make the service you provide better. It may be learning a new technique or piece of equipment, or simply making very minor improvements to how you shot a product in your packshot studio....

Can You Add Impact To A Shot As A Product Photographer By Showing Less In The Image?

Can You Add Impact To A Shot As A Product Photographer By Showing Less In The Image? As a product photographer, you are often tempted to fill a shot with wonderful, interesting items to help catch the imagination of the customer. However, this can often cause the...

Why Packshot Studio Lighting Can Be Difficult To Get Right

For a product photography studio, many of the products we work with can be small, have very fine detail or have reflective materials on them. By the very nature of these characteristics, lighting becomes both an important part of photography but also a difficult one...

Fashion Photography Preparation – Top Hints And Tips

You may be planning a photoshoot for your own e-commerce site, starting out in fashion photography as your profession, or simply an experienced photographer searching for advice. No matter the reason, there are some simple but important things to consider before...

The 4 Types of Photos That A Product Photographer Should Master

As a product photographer, it is your job to tell a particular story and convey a message, as well as highlighting every aspect of a product that a customer wishes to see. This will involve an array of photographs being taken, from different angles, lighting and...

Product Photography – When Should A Macro Lens Be Used?

To start off, let’s clarify briefly what a macro lens is and why it’s often mentioned as a key part of your product photography equipment. In essence, the main advantage of a macro lens over a more standard type of lens is its ability to focus up to a 1:1...

Studio Fashion Photography – What Should Be In Your Toolkit

The world of fashion photography is one of the most diverse and challenging areas of photography that you can be involved in, whether as a professional, a client or someone wanting to create images for their own brand. Your toolkit will eventually be made up of an...