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How Can I Improve My E-Commerce Photography Action Shots?

How Can I Improve My E-Commerce Photography Action Shots? For those of us who work within e-commerce photography studios or as freelance packshot photographers, the idea of action shots is not something that frequently comes up. However, there will be times when you...

What Are Easy Ways To Improve The Composition of My Shots As A Product Photographer?

A product photographer should always be searching for those improvements that make the service you provide better. It may be learning a new technique or piece of equipment, or simply making very minor improvements to how you shot a product in your packshot studio....

Can You Add Impact To A Shot As A Product Photographer By Showing Less In The Image?

Can You Add Impact To A Shot As A Product Photographer By Showing Less In The Image? As a product photographer, you are often tempted to fill a shot with wonderful, interesting items to help catch the imagination of the customer. However, this can often cause the...

Should I use camera settings if I am shooting in raw file format?

Modern digital cameras offer a wealth of features, functions and settings that can not only enhance your product photography but assist those who are less experienced. For those who shoot in JPEG format, it is vital to develop an understanding of these settings and...

What Is Colour Temperature and White Balance In Photography?

In the world of product photography, we often use the white balance button on a camera to select an automatic white balance or a specific measurement. Some cameras also allow for the colour temperature to be set according to your requirements. This opens up the...

What Do The Modes on A Digital Camera Mean? – Part 1

A product photographer must know their equipment and how to get the best out of it! Whether you’ve just upgraded to a brand new camera or are in the early stages of your career and want to improve your understanding, this short guide will touch on the key modes of a...

Is It Important to Have My Own Photography Style?

The world of product photography can be as formulaic or as creative as you want it to be. As a packshot photographer, the more you work on your own style and creative approach then the greater the impact your product photos can have. We always want to deliver a...

Is Video Colour Grading Different to Photo Colour Grading?

As a product photographer or packshot studio, you may be experienced in the process of colour grading your product photographs. With the growing importance of videos in terms of marketing and selling products, it is important to get to grips with video colour grading....