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How Can I Improve My E-Commerce Photography Action Shots?

How Can I Improve My E-Commerce Photography Action Shots? For those of us who work within e-commerce photography studios or as freelance packshot photographers, the idea of action shots is not something that frequently comes up. However, there will be times when you...

What Are Easy Ways To Improve The Composition of My Shots As A Product Photographer?

A product photographer should always be searching for those improvements that make the service you provide better. It may be learning a new technique or piece of equipment, or simply making very minor improvements to how you shot a product in your packshot studio....

Can You Add Impact To A Shot As A Product Photographer By Showing Less In The Image?

Can You Add Impact To A Shot As A Product Photographer By Showing Less In The Image? As a product photographer, you are often tempted to fill a shot with wonderful, interesting items to help catch the imagination of the customer. However, this can often cause the...

What Should I Look For When Buying A Professional Camera?

There are some fantastic guides out there when it comes to buying a professional camera, but we believe there are some basic features to consider as a priority. Once you’ve explored these features, then you can begin to delve deeper into the functions, features and...

How To Use Twitter For My Photography Business?

An experienced product photographer will regularly work with clients on social media content, whether that is as a promotional tool or for creating brand awareness. This doesn’t always mean that photographers use social media in the right way to benefit their own...

How to Photograph Drinks.

One aspect of product photography that can be more complex than others is beverage photography. This is because there is an added level of unpredictability that comes with working with liquids, as well as glasses that create reflections. As a result, we have put...

Is Dodge and Burn or Frequency Separation Better?

This article is all about two incredible editing techniques that a product photographer or packshot studio should be aware of. Dodge and burn, and frequency separation both allow you to retouch a product photograph but they each have their advantages. The aim here is...

How Can I Use Natural Light to Improve My Product Photography?

When working on a project outside, natural light is a powerful tool that can both challenge you but also deliver outstanding results when used correctly. We have a top tip for all readers who ever wondered about how to best use natural light in product photography. So...

How Much Shadow Should I Use in My Product Photography?

We are fortunate to work in an era of modern camera equipment that allows a product photographer or packshot studio to capture all of the luminosities between the darkest and brightest parts of an image. The question this raises is what is the most effective set up...